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Creative Antipollution message tactics.

November 8, 2007

Creative Antipollution message tactics

With the Chinese economy booming comes an increase in the number of cars.

WWF created this dramatic way to make their point, hooking up a balloon to a car’s exhaust pipe.

Balloon Chinese translation: “Drive one day less and look how much carbon monoxide you’ll keep out of the air we breathe.”

Website: Balloon on cars exhaust pipe, Antipollution message.


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